Businettes x The good egg

Live Talk with Natalia Cortazar, the founder of The Good Egg

How do you build influencer campaigns that actually connect - not just collect likes?
How do you find the right creators (even on a budget), collaborate ethically, and build long-term brand love?

In this Businettes Academy x The Good Egg session, Natalia Cortazar, founder of the award-winning boutique agency The Good Egg, shares her insights from over a decade in the influencer marketing world. Nat started her career before “influencer” was even a thing - working for brands like Amazon Fashion, Publicis Media, and Freuds in London.

Today, her agency works with clients like LEGO, Flo, and Silverstone - and she’s been named one of the Top 30 Trailblazing Women in Influencer Marketing.

You’ll learn:
✨ How to find the right creators (even without a huge budget)
💸 What to pay for – and what not to
📊 How to measure success beyond likes and follows
🌍 How to collaborate ethically and inclusively
🤝 How to build long-term relationships and community
🚫 Common mistakes to avoid when working with influencers

🗓️ When: June 4th, 12:00 - 13:00
📍 Where: Zoom

Join us and gain real strategies from someone who’s helped shape the industry.

Save your spot now!